Effective: Late Spring 8-Week, 2018/2019

PADM 320: Non-Profit Organization And Management

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  Course Description

Managers in the non-profit sector face unique challenges.  This course exposes students to essential skills facing managers in the nonprofit sector such as grant writing, fundraising, managing technology, managing finances, working with private boards, public advocacy and more.

Prerequisite: MGMT/PADM/POSC 311

Proctored Exams: Final



  • Heyman, D. R. (2011). Nonprofit Management 101: A Complete and Practical Guide for Leaders and Professionals. San Francisco: Jossey-Bass, Inc.  
    • [ISBN-978-0-470-28596-1]

Website Use Required

Community Toolbox:  You will also be accessing some components in Community Toolbox at http://ctb.ku.edu/en.  This is a free online resource.

MBS Information

Textbooks for the course may be ordered from MBS Direct. You can order

For additional information about the bookstore, visit http://www.mbsbooks.com.

  Course Overview

This course will explore the basic components necessary for creating, managing, sustaining and leading nonprofit organizations.  You will be applying each of these basic components to an imaginary, but very typical, nonprofit organization.   When you emerge from this course, you will have a greater understanding of what it takes to operate as a nonprofit, and you will have developed a clear idea of how you want to apply your passions and skills in the nonprofit sector.

  Technology Requirements

Participation in this course will require the basic technology for all online classes at Columbia College:
  • A computer with reliable Internet access
  • A web browser
  • Acrobat Reader
  • Microsoft Office or another word processor such as Open Office

You can find more details about standard technical requirements for our courses on our site.

  Course Objectives

  • To explore strategies and skills required to manage a nonprofit organization.
  • To prepare students for work in the nonprofit arena.
  • To understand the difference between managing nonprofit and market-driven organizations.

  Measurable Learning Outcomes

  • Explain strategies for planning a nonprofit organization’s agenda to serve the organization’s mission.
  • Describe strategies for funding a nonprofit organization.
  • Explain relationships with private boards and strategies for working with those boards.
  • Describe ways nonprofit organizations advocate their goals and accomplish their missions.
  • Identify major components of a nonprofit organization’s mission statement.
  • Explain how success is defined and measured in nonprofit organizations.


Grading Scale

Grade Points Percent
A 900-1000 90-100%
B 800-899 80-89%
C 700-799 70-79%
D 600-699 60-69%
F 0-599 0-59%

Grade Weights

Assignment Category Points Percent
Discussions 160 16%
Proposal Components 160 16%
Journal Responses 120 12%
Funding Proposal Project 250 25%
Exams 310 31%
Total 1000 100%

  Schedule of Due Dates

Week 1

Assignment Points Due
Discussion 1 - History/Significance of Sector 10 Wednesday
Discussion 2 - Mission/Vision/Values Statements 10 Sunday
Proposal Component 1: Vision, Mission, Values Statement 20
Journal Response 1 20

Week 2

Assignment Points Due
Discussion 3 - Strategic Plans – Tools & Techniques for Developing a Strategy 10 Wednesday
Discussion 4 - Logic Models – Analysis & Explanation 10 Sunday
Proposal Component 2: Statement of Need & Logic Model 20
Journal Response 2 20
Proctor Information N/A

Week 3

Assignment Points Due
Discussion 5 - Value of Diversity to Organizations and Visions 10 Wednesday
Discussion 6 - Organizational Structure & Organizational Charts 10 Sunday
Proposal Component 3: Organizational Structure 20
Journal Response 3 20

Week 4

Assignment Points Due
Discussion 7 - Nonprofit Status 10 Wednesday
Discussion 8 - Financial Reports & Budgets 10 Sunday
Proposal Component 4: Budget and Budget Narrative 20
Midterm Exam - not proctored 150

Week 5

Assignment Points Due
Discussion 9 - Fund Development Plans 10 Wednesday
Discussion 10 - Funding Proposals 10 Sunday
Proposal Component 5: Fund Development Plan 20
Journal Response 4 20

Week 6

Assignment Points Due
Discussion 11 - Marketing & Communication (Heyman) & Creating Plans 10 Wednesday
Discussion 12 - Public Relations & Constituency 10 Sunday
Proposal Component 6: Marketing Plan 20
Journal Response 5 20

Week 7

Assignment Points Due
Discussion 13 - Defining the Board – Roles & Responsibilities 10 Wednesday
Discussion 14 - Board Matrix 10 Sunday
Proposal Component 7: Board Matrix 20
Journal Response 6 20

Week 8

Assignment Points Due
Discussion 15 - Developing an Evaluation Plan 10 Wednesday
Proposal Component 8: Evaluation Plan 20
Discussion 16 - Community Involvement in Evaluation 10 Saturday
Funding Proposal Project 250
Final Exam - PROCTORED 160
Total Points: 1000

  Assignment Overview


Each week, students will first need to finish reading assignments and then respond to topics in the Discussions area.  There will be two weekly Discussion questions that span the required reading and that reference Azure Valley, focusing on the Proposal Component for that week.  To ensure you are staying current with Discussions, you will need to post one original comment and at least one response to a comment made by a classmate for each Discussion topic.  The first of two weekly Discussions—both post and responses—is due Wednesday each week; the second is due Sunday.

Weekly Dropbox Assignments

Funding Proposal Components: Each week you will complete the assigned Proposal Component and submit it to Dropbox.  You will develop the assigned Component based on the week’s reading assignment and discussion topics.  You will submit each week’s Component by Sunday at 11:59 pm. 

I will grade the paper and offer tips for strengthening your component.  I will then return your assignment for further editing.  You will add all eight of your revised components to your final project, the Funding Proposal.

For the Proposal Components, you will use a memo or proposal style of writing.  This calls for very tight, succinct writing using an active voice and a block style format.  You may use bullets to highlight key points or to better organize your work, but you must also include paragraphs explaining your work.  

When communicating with funders, you must avoid being wordy or flowery, but you should always make your point in a way that is compelling and convincing.  To best deliver your message, you should use basic language with good sentence structure while also being persuasive and while providing sufficient detail.

Keep in mind that each Proposal Component is both a complete and independent assignment as well as a key piece of a larger, comprehensive document.

Each Component will be worth 20 points, and they will be graded on the following criteria:

1)  Demonstrated comprehension (10 points)

2)  Writing quality (5 points)

3)  Formatting (5 points)



Journal Responses: Each week, you will submit a written response to one of two possible topics that are included in the syllabus/Content area of the course.  These journal submissions should demonstrate that you are reading and comprehending the material, and they can include opinion statements as long as you support your argument.  Written responses should be at least three paragraphs or one page, single-spaced and properly cited.  Submit these to the Dropbox by Sunday at 11:59 pm.

Weeks 4 and 8 do not require a Journal Response because those are Midterm exam and Funding Proposal Project weeks.

Funding Proposal Project

This course will use a mock organization, Azure Valley Cornucopia, as a case study.  Students will develop a general funding proposal based on the needs of this fairly new organization.

Each week, you will develop and submit one Component of the overall Funding Proposal.  You will then have an opportunity to edit that assignment based on my comments, but you will not resubmit it.  Rather, you will use the edited Component for inclusion in the completed Funding Proposal. 

The completed Funding Proposal must be at least 12 pages in length, include all of the Components with your final edits, and be submitted as a single integrated document.  You will add an Introduction that includes the following:

1)  The main goal or impact of Azure Valley Cornucopia.

2)  A specific request for funding based on the budget you create as one of the Components.

To complete the Funding Proposal, you will close with a Summary of what you are requesting in a few succinct statements.

When communicating with funders, you must avoid being wordy or flowery, but you should always make your point in a way that is compelling and convincing.  To best deliver your message, you should use basic language with good sentence structure while also being persuasive and while providing sufficient detail.  Use a 12-point font with 1-inch margins and page numbers.  You may have components or sections that are not in a Word format.  When that is the case, you will need to scan the entire document into a PDF before submitting to Dropbox.

I will read your proposal as would a funder; I want to be convinced that you know what your project is about and that it is valuable to me as a funder.

The Funding Proposal Project is worth 250 points.  I will grade it on the following criteria: 

1)  overall construction and cohesiveness of the paper (50 points);

2)  writing quality (70);

3)  individual revised Components (10 points each for 80 points),

4)  and the Introduction and Summary (25 points each for 50 points).

This project will demonstrate learning from the entire course.  The complete Funding Proposal Project is due on Saturday of Week 8, so plan ahead!


This course will have a non-proctored midterm for which you will have 90 minutes, and a proctored final exam for which you will have 2 hours. 

The Midterm will consist of 22 fill-in-the-blank or multiple-choice questions. 

The Final Exam will consist of 24 fill-in-the-blank or multiple-choice questions. In both exams, there will also be two essay questions worth 20 points each.  The essay questions will be graded on how well you demonstrate an understanding of the topic.

Note: The Final is a proctored exam.  You will need to select a proctor and submit a Student Proctor Information Form no later than the end of the second week.


Because your final project is a complete funding proposal, you will need to write in a very tight, succinct memo or proposal style, using an active voice for all of your assignments.  Cite your work, using the current APA style.  You will find information on proposal/memo writing in the Resource Module found in the Content area of the course.

General Caveat

Keep in mind that I am available for questions, direction, and assistance.  Please do not wait until the last minute to ask questions about assignments.

  Course Outline

Click on each week to view details about the activities scheduled for that week.



  • About the Book, p. xix
  • Part One Intro (pp. 1-4): The Big Picture – What the Field is All About and Where You Fit In
  • Chapter 1 (pp. 5-20): The Role of Nonprofits in American Life
  • Chapter 2 (pp. 21-28): Welcome to the Movement

Community Tool Box

  • Chapter 8: Developing a Strategic Plan

Section 1: An Overview of Strategic Planning or "VMOSA" (Vision, Mission, Objectives, Strategies, and Action Plans)

Section 2: Proclaiming Your Dream: Developing Vision and Mission Statements


  • Social Service and Social Change: a process guide (pp. 5 – 9)

    Campbell, Linda, and Frances Kunreuther, 2011. 

Discussion 1 - History/Significance of Sector
In Chapters 1 and 2 of the Heyman text, Glavin and Hawken define several characteristics that make an organization a nonprofit and how they differ from both for-profit businesses and governmental organizations.  What are these nonprofit characteristics? Why or how has this sector grown to have such significant impact on US society?  What trends are anticipated in the nonprofit sector and how might Azure Valley Cornucopia want to take these into consideration as they develop a strategic plan?
Discussion 2 - Mission/Vision/Values Statements

This week’s reading offers much to consider about developing the guiding statements for a new organization.  To develop a statement of purpose (mission statement) of an organization, most organizations go through a process that engages the founders and various constituents who have a vested interest in the organization.  We are going to go through a similar process to help articulate the Mission, Vision and Values statements for Azure Valley Cornucopia.

Based on what you have read this week, and based on Azure Valley’s work to date, respond to each of the following questions: 

1)      In a perfect world, …

2)      Azure Valley exists to …

3)      At Azure Valley, we believe…


Proposal Component 1: Vision, Mission, Values Statement
Based on the early activities of Azure Valley Cornucopia, develop a Vision Statement, a Mission Statement, and a Values Statement containing at least three values.  Before submitting your statements, please see the Instructions and Guidelines module in the Content area of the course for information on Writing Proposals and on Creating and Submitting Proposal Components.
Journal Response 1
Choose one of the following topics, and provide a short response.  Be sure to properly cite any work referenced in your response.

a)  Social Change vs. Social: Based on the Campbell and Kunreuther reading, use your own words to define “Social Change” and “Social Services” and which framework is most applicable to Azure Valley.   

b)  Common features of funding applications: Review the three links to RFPs (request for funding proposal), and find commonalities, differences, or other observations you might have from your reading.



  • Part Two (pp. 57–61): Managing Organizations and People
  • Chapter 5 (pp. 63–75): Strategy and Planning: Turning a Dream into Reality
  • Chapter 6 (pp. 77–92): Strategic Restructuring: Collaboration, Alliances, and Mergers

Community Tool Box

  • Chapter 8 - Section 3: Creating Objectives
  • Chapter 3 - Section 14: SWOT Analysis: Strengths, Weaknesses, Opportunities, and Threats


  • Sample Logic Models
Discussion 3 - Strategic Plans – Tools & Techniques for Developing a Strategy
In Chapter 5 of the Heyman text, Bell states that “nonprofits develop strategic plans to clarify or update their reason for being” or to “commit to a set of coordinated activities that will best accomplish that mission” (Heyman, p. 63).  What are some examples of tools and techniques for developing a strategy, and how might such tools be useful for designing direction for Azure Valley?
Discussion 4 - Logic Models – Analysis & Explanation

Many funders require Logic Models with requests for funding; they help organizations analyze and explain what they are doing and what they anticipate to happen because of what they are doing.  The models can be very simple or quite extensive; however, they are all based on the same basic components.  Defining each of the steps helps break down the story of the organization (or project) into measurable components.  Learning to create and use Logic Models can be invaluable for organizations, boards and funders.

First discuss the need for Azure Valley to exist.  Then discuss each of these components and what they might mean to Azure Valley:
  • Objectives for doing the work at Azure Valley Inputs
  • Outputs
  • Short-term outcomes
  • Long-term outcomes
Proposal Component 2: Statement of Need & Logic Model
Based on the early activities of Azure Valley Cornucopia, develop a Statement of Need.  You must include at least 3 citations that support your argument.  Citations must be appropriate.  Before submitting your statements, please see the Instructions and Guidelines folder for information on Writing Proposals and on Creating and Submitting Proposal Components.
Journal Response 2
Choose one of the following topics, and provide a short response.  Be sure to properly cite any work referenced in your response.

a)  Strategy for a Mission: Discuss how financial concerns factor into strategic planning and any observations or concerns you might have for how money issues might come into play for Azure Valley.

b)  SWOT: What is a SWOT analysis?  For Azure Valley, project what Strengths, Weaknesses, Opportunities and Threats might be important to consider when planning for the future.

Proctor Information
Submit your proctor form to the appropriate Dropbox folder by the end of the week. Remember to “Save” the form before placing it in Dropbox. See the Content area for more information.


  • Chapter 9 (pp. 127-147): The Importance of Diversity
  • Chapter 10 (pp. 149-163): Bridging the Generation Gap
  • Part Seven (pp. 495-500): Boards and Volunteers
  • Chapter 30 (pp. 501-518): Board Governance
  • Chapter 32 (pp. 533-549): Volunteer Recruitment
  • Chapter 33 (pp. 551-568): Volunteer Engagement and Management

Community Toolbox

  • Chapter 9 - Section 1: Organizational Structures, an Overview

Reference Articles

Creating Organizational Charts

  • Word
  • Publisher
Discussion 5 - Value of Diversity to Organizations and Visions
In the Heyman text, Watson suggests that nonprofits embrace diversity primarily because it is “the right thing to do” (Heyman, p. 127), but he also states that there is a new urgency to do the right thing because of the changing demographics of the US.  How can organizations benefit from a diverse staff and board, and how can establishing diversity be challenging?  As you discuss diversity, share your thoughts on how the target population of an organization benefits when organizations embrace diversity.
Discussion 6 - Organizational Structure & Organizational Charts

All organizations need to have structure, even if it is creative or non-mainstream.  What are the benefits of having a defined organizational structure?  Include consideration of how or why an organizational structure might change over time.  As you discuss organizational structure, what are some components or positions that all organizations need to include or consider?

Proposal Component 3: Organizational Structure
Based on the early activities of Azure Valley Cornucopia, develop a section that explains how Azure Valley will be structured.  Explain the roles that staff, volunteers and board members will fill.  Also create and include an Organizational Chart.
Journal Response 3
Choose one of the following topics, and provide a short response.  Be sure to properly cite any work referenced in your response.

a)  Bridging Generations: What does Brinckerhoff think is important to consider around age? (Heyman, p. 149 – 163) Do you agree with his concerns?  Do you have any suggestions?

b)  Working with Volunteers: Have you ever volunteered for a nonprofit organization?  If so, did that organization manage volunteers in a manner similar to what Nunn describes?  (Heyman, 551 – 568)  If you have not volunteered, how do you imagine that Nunn’s suggestions would help you be recruited or engaged in volunteering?



  • Part Three (pp. 161-163): Nonprofit Law and Finance
  • Chapter 11 (pp. 165-179): Nonprofit Law
  • Chapter 12 (pp. 181-196): Nonprofit Advocacy and Lobbying
  • Chapter 13 (pp. 197-216): Nonprofit Financial Management
Discussion 7 - Nonprofit Status
In Heyman, Hopkins talks about how “profits” are handled in nonprofits, as opposed to for-profit businesses (Heyman, p. 166).  In addition, he defines several standards and considerations for securing and maintaining a tax-exempt status.  Discuss the following requirements for nonprofit status: 1) prohibition of inurement, 2) unrelated business rules, 3) intermediate sanctions, and 4) lobbying restrictions.
Discussion 8 - Financial Reports & Budgets

We will work through the budget component together this week:

Two key financial statements should be analyzed by the executive director and by the board of directors each month: 1) The Statement of Activities and 2) the Balance Statement.

The Statement of Activities typically compares the year-to-date actual revenues and expenses compared to the budget.  To understand those components, you need to be able to define “revenue” and “expenses.”

The Statement of Activities on page 200, Heyman, is based on a budget.  At the top are the Revenues, and at the bottom are the Expenses that will be incurred for one year of ABC’s operations.

1)  Discuss the definition of Revenues and Expenses.

2)  Using the budget template provided this week, discuss the possible cost of operating Azure Valley for one year.  Where would those expenses be located in the budget, and how would the organization indicate how they were going to pay for them?

Proposal Component 4: Budget and Budget Narrative
Azure Valley Cornucopia needs a budget.  Create both an Excel budget and a written narrative that provides a general explanation for the revenues (how are you going to raise this money?).  This is based on your best estimate of the revenues and expenses required to meet one year’s operations.
Midterm Exam - not proctored
You must take the Midterm between Monday and Sunday this week.  You will have 90 minutes to complete the exam.  It will be comprised of two essay questions, and it will also have both open-ended and multiple-choice questions.  It is worth 150 points.


  • Part Five (pp. 287-290): Fundraising
  • Chapter 18 (pp. 291-308):  Knowing When to do What
  • Chapter 19 (pp. 309-324):  Individual Donor and Major Gift Strategies: The 83% Solution to Fundraising
  • Chapter 20 (pp. 325-340): How to Seek a Grant
  • Chapter 21 (pp. 341-356): Online Fundraising
  • Chapter 22 (pp. 357-372): Online Peer-to-Peer Fundraising
  • Chapter 23 (pp. 373-387): Cause-Related Marketing
  • Chapter 24 (pp. 389-403): Social Enterprise 101: An Overview of the Basic Principles


  • The Charitable-Industrial Complex

    Buffet, Peter. New York Times, July 26, 2013

  • What Peter Buffet Gets Wrong About Philanthropy

    Husock, Howard.  Forbes, July 27, 2013

Discussion 9 - Fund Development Plans
McManus makes a strong statement about the difference between fundraising and fund development (Heyman, pg. 292).  To develop the funds necessary for Azure Valley, you will need to create a plan for Fund Development.  That plan will need to include the following funding streams: 1) grants/foundations, 2) individual donors, 3) events, and 4) corporate donors.  What are the critical aspects and/or methods of developing each funding stream?
Discussion 10 - Funding Proposals

O’Neal-McElrath goes into detail about the nuances and critical components of writing and submitting a funding proposal (Heyman, p. 325-340).  In response to a hypothetical RFP (Request for Funding Proposal), you have created four critical components of a funding proposal as part of a funding stream for Azure Valley Cornucopia.  What might you need to include in an introduction and/or a summary that is in addition to each of the components?  Are there specific aspects of Azure Valley that you might want to communicate?

Proposal Component 5: Fund Development Plan
A Fund Development Plan will guide Azure Valley Cornucopia in developing the funding streams necessary to “make budget.”  Develop a fund development plan that bullets out each revenue stream in your budget and explains how the organization will raise those funds.  You should have the same revenue streams in your Fund Development Plan as you do in your budget.
Journal Response 4
Choose one of the following topics, and provide a short response.  Be sure to properly cite any work referenced in your response.

a)  Conflicts in Philanthropy: Read both the Buffet and the Husock articles and share any insight, concern, question, reaction or new information gleaned from the reading.

b)  Social Enterprise: Aubry offers some additional possibilities for revenue through social enterprise.  Share some thoughts on how this might apply to Azure Valley.



  • Part Six (pp. 405-407): Marketing and Communications
  • Chapter 25 (pp. 409-427): Nonprofit Marketing
  • Chapter 26 (pp. 429-457): Using Web 2.0 Tools to Tell Your Organization’s Story
  • Chapter 28 (pp. 459-477): Painless and Effective Event Planning
  • Chapter 29 (pp. 479-493): Public Relations for Nonprofits
  • Part Four (pp. 217-220): Nonprofit Technology and IT
  • Chapter 17 (pp. 273-285): Constituent Relationship Management

Community Toolbox

  • Chapter 30: Principles of Advocacy

Section 1: Overview: Getting an Advocacy Plan off the Ground

Section 7: Developing a Plan for Advocacy


  • Legal Risks in Social Media Use by Nonprofits

Liu, Kenneth; Gammon & Grange, P.C.

Discussion 11 - Marketing & Communication (Heyman) & Creating Plans
Let’s tell stories!  Much of this week’s reading covers storytelling and messaging, and there are some great pointers on page 480 in Heyman.  Share some stories about the impact of Azure Valley.  These are fictional, but possible and plausible, encounters between Azure Valley, consumers/participants, and the community.  What worked?  What made it a “good thing”?  Be creative.  This is how you will sell your program to funders.
Discussion 12 - Public Relations & Constituency

On page 420 in Heyman, Winton and Hochstadt provide a list of possible tactics to use in marketing a nonprofit.  You need to market all that is wonderful about Azure Valley, but you especially need to sell this project to three very influential corporations in the region.  You have never had any contact with these corporations, and you are not sure they know anything about Azure Valley.  But you really want to tap into their community giving programs.  What tactics might help you gain access to these funds?

Proposal Component 6: Marketing Plan
How will Azure Valley get their message out?  Create a basic marketing plan that explains how you will use some marketing tools to engage the public in your mission.
Journal Response 5
Choose one of the following topics, and provide a short response.  Be sure to properly cite any work referenced in your response.

a)  Legal risks of social media: Based on the Lui article, discuss some cautions that Azure Valley staff and leadership need to keep in mind when using social media.

b)  Developing a plan for Advocacy: “Advocacy” and “Lobbying" confuse many nonprofit leaders and staff members.  Clarify each and share how these might apply to Azure Valley.

Course Evaluation
Please evaluate the course. You will have an opportunity to evaluate the course near the end of the session. A link sent to your CougarMail will allow you to access the evaluation. Please note that these evaluations are provided so that I can improve the course, find out what students perceive to be its strengths and weaknesses, and in general assess the success of the course. Please do take the time to fill this out.


  • Chapter 3 (pp. 29-40): On Leadership in the Nonprofit Sector
  • Chapter 5 (pp. 63-75): Strategy and Planning: Turning a Dream into Reality
  • Chapter 8 (pp. 107-125): Making Human Resources Work for You: Best Practices in Nonprofit Human Capital Management
  • Chapter 30 (pp. 501-518): Board Governance       


  • How to Be a Great Nonprofit Board Member

National Council of Nonprofits

  • Ditch Your Board Composition Matrix

 Masaoka, Jan. Blue Avocado. 2009.

Discussion 13 - Defining the Board – Roles & Responsibilities
The nonprofit board of directors plays a significant legal role with the organization.  Unfortunately, many nonprofits fail to educate board members on the roles and responsibilities of the board.  Review the three key duties that all boards must adhere to, and also discuss at least 3 of the more specific list of responsibilities charged to board members.  Which of the 10 responsibilities fall within each of the three key duties of Duty of Care, Duty of Loyalty, and Duty of Obedience?  Discuss how these connect to or contrast with the duties of an executive director.
Discussion 14 - Board Matrix

A board matrix can be an exceptionally good tool for growing a strong and forward thinking board that can fulfill all of the duties and responsibilities with which it is charged.  There are many ways to create a matrix.  Based on the reading material from this week, what are the key considerations of creating a matrix?  How does a matrix relate to an organization’s strategic plan?  What are some of the considerations Azure Valley has when finding board members?

Proposal Component 7: Board Matrix
Azure Valley needs to recruit board members.  Create a board matrix that will guide the board into targeting community members who possess the skills necessary if the board is going to reach its strategic goals.  There are a few different ways to develop a matrix, and you can determine what might work best for Azure Valley.  Matrixes are typically created in Excel.  I have created a template that will enable you to simply fill in the blanks.  You will find this in the Content area for this week.
Journal Response 6

Choose one of the following topics, and provide a short response.  Be sure to properly cite any work referenced in your response.

 a) Respond to the article on being a good board member.  As a new board member for Azure Valley, what will you do to ensure that you are a good board member?

 b) Discuss your leadership style and what makes it successful.


Community Tool Box

  • Chapter 36: Introduction to Evaluation

Section 1: A Framework for Program Evaluation: A Gateway for Tools

Section 3: Understanding Community Leadership, Evaluators, and Funders: What Are Their Interests?

Section 5: Developing an Evaluation Plan

  • Chapter 37: Operations in Evaluating Community Interventions

Section 1: Choosing Questions and Planning the Evaluation

Section 4: Selecting an Appropriate Design for the Evaluation    

Discussion 15 - Developing an Evaluation Plan

Evaluations are based on goals and objectives.  What will you measure, and how will you evaluate the work being done at Azure Valley? (Engage in this question early in the week because it will help guide the development of the final Component to be added to your Funding Proposal Project.)


1) possible outcomes to measure,

2) strategies for measuring that outcome, and

3) challenges to measuring an outcome.


Proposal Component 8: Evaluation Plan

Evaluation is critical.  Funders require that organizations be able to measure and communicate success.  Create an evaluation plan that is based on the Logic Model you have already created.  Create at least two questions that you can ask about your project that will determine if you are meeting the goals you stated in the Logic Model.  Include some metrics that will indicate whether you have succeeded.  And finally, determine how you are going to gather the information necessary to answer the questions you have asked (survey, test, status review, etc.).  Submit this component by Wednesday at 11:59 pm.  NOTE: I will not provide any suggestions for revision this week.  Rather, you must make sure to include a complete evaluation Component in your complete Funding Proposal.

NOTE: I will not review and provide feedback on your evaluation plan.  However, you must include this week’s assignment in your final Funding Proposal Project.  Use information from prior editing to inform your approach to this week’s Proposal Component. 

Discussion 16 - Community Involvement in Evaluation

Organizations seldom exist in isolation from the community. In what ways is the community involved in Azure Valley and how can they be engaged in evaluating the organization? (Engage in this question early in the week because it will help guide the development of the final Component to be added to your Funding Proposal Project.)

Funding Proposal Project

Final Funding Proposal Projects are due this week.  Organize all of your components into a single document that includes:

An Introduction that includes:

1)      A summary of your overall project, and

          2)      A specific dollar amount for which you are asking.

Each of the assigned and edited Components:

1)      Mission, Vision, Values Statements

2)      Statement of Need and Logic Model

3)      Organizational Chart and Organizational Model

4)      Budget and Budget Narrative

5)      Fund Development Plan

6)      Marketing Plan

7)      Board Matrix

8)      Evaluation

 A closing Summary that repeats the overarching goal of the project for which you are asking funding.

Review your final project to make sure it flows well, that it has bold headers to make it clear when a new section starts, and page numbers.

Final Exam - PROCTORED
You must take your Final Exam between Monday and Saturday this week. You will have 2 hours to complete the exam; it must be taken in a proctored setting. See the information below and in the Content area of the course about locating an approved proctor.  It will be comprised of two essay questions, and it will also have both open-ended and multiple-choice questions.  It is worth 160 points.

  Course Policies

Student Conduct

All Columbia College students, whether enrolled in a land-based or online course, are responsible for behaving in a manner consistent with Columbia College's Student Conduct Code and Acceptable Use Policy. Students violating these policies will be referred to the office of Student Affairs and/or the office of Academic Affairs for possible disciplinary action. The Student Code of Conduct and the Computer Use Policy for students can be found in the Columbia College Student Handbook. The Handbook is available online; you can also obtain a copy by calling the Student Affairs office (Campus Life) at 573-875-7400. The teacher maintains the right to manage a positive learning environment, and all students must adhere to the conventions of online etiquette.


Your grade will be based in large part on the originality of your ideas and your written presentation of these ideas. Presenting the words, ideas, or expression of another in any form as your own is plagiarism. Students who fail to properly give credit for information contained in their written work (papers, journals, exams, etc.) are violating the intellectual property rights of the original author. For proper citation of the original authors, you should reference the appropriate publication manual for your degree program or course (APA, MLA, etc.). Violations are taken seriously in higher education and may result in a failing grade on the assignment, a grade of "F" for the course, or dismissal from the College.

Collaboration conducted between students without prior permission from the instructor is considered plagiarism and will be treated as such. Spouses and roommates taking the same course should be particularly careful.

All required papers may be submitted for textual similarity review to Turnitin.com for the detection of plagiarism. All submitted papers may be included in the Turnitin.com reference database for the purpose of detecting plagiarism. This service is subject to the Terms and Conditions of Use posted on the Turnitin.com site.


There will be no discrimination on the basis of sex, race, color, national origin, sexual orientation, religion, ideology, political affiliation, veteran status, age, physical handicap, or marital status.

Student Accessibility Resources

Students with documented disabilities who may need academic services for this course are required to register with the office of Student Accessibility Resources. Until the student has been cleared through this office, accommodations do not have to be granted. If you are a student who has a documented disability, it is important for you to read the entire syllabus as soon as possible. The structure or the content of the course may make an accommodation not feasible. Student Accessibility Resources is located in Student Affairs in AHSC 215 and can be reached by phone at (573) 875-7626 or email at sar@ccis.edu.

Online Participation

You are expected to read the assigned texts and participate in the discussions and other course activities each week. Assignments should be posted by the due dates stated on the grading schedule in your syllabus. If an emergency arises that prevents you from participating in class, please let your instructor know as soon as possible.

Attendance Policy

Attendance for a week will be counted as having submitted any assigned activity for which points are earned. Attendance for the week is based upon the date work is submitted. A class week is defined as the period of time between Monday and Sunday (except for week 8, when the work and the course will end on Saturday at midnight.) The course and system deadlines are based on the Central Time Zone.

Cougar Email

All students are provided a CougarMail account when they enroll in classes at Columbia College. You are responsible for monitoring email from that account for important messages from the College and from your instructor. You may forward your Cougar email account to another account; however, the College cannot be held responsible for breaches in security or service interruptions with other email providers.

Students should use email for private messages to the instructor and other students. The class discussions are for public messages so the class members can each see what others have to say about any given topic and respond.

Late Assignment Policy

An online class requires regular participation and a commitment to your instructor and your classmates to regularly engage in the reading, discussion and writing assignments. Although most of the online communication for this course is asynchronous, you must be able to commit to the schedule of work for the class for the next eight weeks. You must keep up with the schedule of reading and writing to successfully complete the class.

No late discussion posts will be accepted.

Journal Responses and Proposal Components: Because each assignment will build on the next, it is important that they be submitted on time.  Only papers and projects submitted on time will be eligible for full credit.  Papers and projects submitted up to 3 days past the due date will be accepted, but will have points reduced.

Final Project: Late papers will not be accepted.

In cases of emergency or extraordinary circumstance, you must contact me immediately to discuss the possible waiver of point reductions.

Course Evaluation

You will have an opportunity to evaluate the course near the end of the session. A link will be sent to your CougarMail that will allow you to access the evaluation. Be assured that the evaluations are anonymous and that your instructor will not be able to see them until after final grades are submitted.

Proctor Policy

Students taking courses that require proctored exams must submit their completed proctor request forms to their instructors by the end of the second week of the session. Proctors located at Columbia College campuses are automatically approved. The use of ProctorU services is also automatically approved. The instructor of each course will consider any other choice of proctor for approval or denial. Additional proctor choices the instructor will consider include: public librarians, high school or college instructors, high school or college counseling services, commanding officers, education service officers, and other proctoring services. Personal friends, family members, athletic coaches and direct supervisors are not acceptable.

  Additional Resources

Orientation for New Students

This course is offered online, using course management software provided by Desire2Learn and Columbia College. The course user guide provides details about taking an online course at Columbia College. You may also want to visit the course demonstration to view a sample course before this one opens.

Technical Support

If you have problems accessing the course or posting your assignments, contact your instructor, the Columbia College Helpdesk, or the D2L Helpdesk for assistance. Contact information is also available within the online course environment.

Online Tutoring

Smarthinking is a free online tutoring service available to all Columbia College students. Smarthinking provides real-time online tutoring and homework help for Math, English, and Writing. Smarthinking also provides access to live tutorials in writing and math, as well as a full range of study resources, including writing manuals, sample problems, and study skills manuals. You can access the service from wherever you have a connection to the Internet. I encourage you to take advantage of this free service provided by the college.

Access Smarthinking through CougarTrack under Students -> Academics -> Academic Resources.