Minor in Marketing from Columbia College

Every organization relies on marketing to promote goods and services digitally or otherwise and provide value to consumers. Earning a marketing minor from Columbia College can give your degree an edge in the workforce.

You’ll study principles of marketing, consumer behavior, digital marketing, marketing research and strategic marketing. Additionally, select from marketing electives such as social media and public relations.

The marketing minor at Columbia College complements business majors in the Robert W. Plaster School of Business. Additionally, it works well with English, communication studies, arts and graphic design programs.