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Master Syllabus

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Administrative Unit: Humanities Department
Course Prefix and Number: COMM 110
Course Title: Introduction to Speech
Number of:
Credit Hours 3
Lecture Hours 3
Lab Hours 0
Catalog Description: This course introduces students to basic skills necessary to function effectively in public communication situations, including informative and persuasive speaking. In addition, the students will develop abilities to analyze and evaluate oral discourse as a means of becoming informed consumers of communication. G.E.
Course Rotation for Day Program: Offered Fall and Spring.
Text(s): Most current editions of the following:

Most current editions of books like the following:

There are many suitable textbooks available. Texts focusing on informative and persuasive speaking, outlining, audience adaptation, etc., will work best (hybrid course text are not acceptable).   A research manual is recommended to assist in teaching proper outlining, research, and documentation.

Public Speaking: Connecting You and Your Audience
By Andrews, Andrews, and Williams (Houghton Mifflin )
DK Guide to Public Speaking
By Lisa Ford-Brown (Pearson)
Handbook for College Research
By Perrin (Houghton MIfflin)
Course Objectives
  • To function effectively in public communication situations.
  • To better understand the public speech communication process.
    Measurable Learning
  • Learn methods for overcoming speech anxiety.
  • Learn to speak effectively in a public setting.
  • Construct/deliver informative speeches and outlines.
  • Construct/deliver persuasive speeches and outlines.
  • Learn how to use support material/equipment to enhance speech effectiveness.
  • Learn how to use new language strategies to strengthen personal speaking styles.
  • Examine how to analyze and identify the audience for a specific speech.
  • Explore how to be critical consumers of public communication.
    Topical Outline: During this course, assessment of the course objectives will consist of but not be limited to:

    5 speeches/outlines 50-60%
    -Informative Speech #1 (3-5 minutes)
    -Informative Speech #2 (5-7 minutes)
    -Informative Speech #3,
    w/presentational aid (5-7 minutes)
    -Persuasive Speech #1 (6-8 minutes)
    -Persuasive Speech #2 (7-9 minutes)
    Exams or Quizzes 25-30%
    Class participation, or
    other assignments 10-20%

  • The speech communication process
  • Listening behavior
  • Managing apprehension
  • Using language effectively
  • Audience analysis/support material/speech outlining/citations
  • Speech to inform
  • Persuasive process
  • Speech to persuade
  • Using presentational aids
  • Ethics in communication

    Recommended maximum class size for this course: 20

    Library Resources:

    Online databases are available at You may access them from off-campus using your CougarTrack login and password when prompted.

    Prepared by: Lisa Ford-Brown Date: June 18, 2014
    NOTE: The intention of this master course syllabus is to provide an outline of the contents of this course, as specified by the faculty of Columbia College, regardless of who teaches the course, when it is taught, or where it is taught. Faculty members teaching this course for Columbia College are expected to facilitate learning pursuant to the course objectives and cover the subjects listed in the topical outline. However, instructors are also encouraged to cover additional topics of interest so long as those topics are relevant to the course's subject. The master syllabus is, therefore, prescriptive in nature but also allows for a diversity of individual approaches to course material.

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