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Master Syllabus

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Administrative Unit: Art Department
Course Prefix and Number: ARTS 216
Course Title: Graphic Design I
Number of:
Credit Hours 3
Lecture Hours 0
Lab Hours 6
Catalog Description:

The study and application of the fundamentals of graphic design including history, theory and practice. The course brings together a blend of the aesthetic principles of design and hands-on computer-based production skills. Students are introduced to Adobe InDesign. $40 lab fee. Prerequisites ARTYS 140, ARTS 234, ARTS 244.

Prerequisite(s) / Corequisite(s):

ARTS 140, ARTS 234 and ARTS 244.

Course Rotation for Day Program: Offered Fall and Spring.
Text(s): Most current editions of the following:

Graphic Design School
By Alan Swann
Course Objectives
  •  To introduce students to the field of graphic design in a historical context.
  • To introduce students to the principles and techniques of contemporary visual communications.
  • To analyze visual communication problems and construct appropriate solutions.
  • To introduce students to the publication layout using Adobe InDesign.
  • To introduce students to publication production process.
Measurable Learning

• Demonstrate understanding of the place of graphic design in the history of art/design. • Demonstrate understanding of the role of the graphic designer as both an artist and a communicator. • Create pictographs and visual identity designs that demonstrate understanding of graphic symbols. • Create pitcographs and visual identity designs that demonstrate understanding of graphic symbols. • Create designs that demonstrate ability to analyze and solve simple visual communication problems. • Demonstrate ability to use Adobe InDesign for publication layout.

Topical Outline:

• Overview of the history of visual communication • Discussion of the field of graphic design •The graphic design process •Use of symbols in design •  • Introduction to identity design • CD design • Introduction to page layout software—Adobe InDesign • Booklet design • Overview of publication production for print


Recommended maximum class size for this course: 15

Library Resources:

Online databases are available at You may access them from off-campus using your CougarTrack login and password when prompted.

Prepared by: Michael Sleadd Date: November 19, 2012
NOTE: The intention of this master course syllabus is to provide an outline of the contents of this course, as specified by the faculty of Columbia College, regardless of who teaches the course, when it is taught, or where it is taught. Faculty members teaching this course for Columbia College are expected to facilitate learning pursuant to the course objectives and cover the subjects listed in the topical outline. However, instructors are also encouraged to cover additional topics of interest so long as those topics are relevant to the course's subject. The master syllabus is, therefore, prescriptive in nature but also allows for a diversity of individual approaches to course material.

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