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Columbia College
Evening Campus
1001 Rogers Street
Columbia, MO 65216
(800) 231-2391


16 / 33 - Early Spring Session
January - February 2017

Course Syllabus

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Course Syllabus
16 / 33 - Early Spring Session
January - February 2017
Evening Campus
1001 Rogers Street
Columbia, MO 65216
(800) 231-2391

Course Prefix and Number: COMM 110 A
Course Title: Introduction to Speech
Semester Credit Hours: 3
Class Day and Time: Thu 
Additional Notes:

This course is web-enhanced, taught entirely in a classroom setting using D2L course management software to supplement in-seat content.


Catalog Description

This course introduces students to basic skills necessary to function effectively in public communication situations, including informative and persuasive speaking. In addition, the students will develop abilities to analyze and evaluate oral discourse as a means of becoming informed consumers of communication. G.E.




DK Guide to Public Speaking 2nd edition
Author: Lisa Ford-Brown (Pearson)
ISBN: 9780205930135

Course Learning Outcomes

  1. Create an effective thesis appropriate to the speaker, situation, and audience.
  2. Demonstrate the ability to develop a logical organized informative message.
  3. Demonstrate the ability to develop a logical organized persuasive message.
  4. Employ effective vocal and physical delivery techniques as well as presentation aid usage.
  5. Demonstrate the ethical use of evidence and sources with proper oral and written citations.
  6. Employ a balanced judgement of message and interactions through information gathering, listening, ethics, and critical thinking.

Additional Instructor Objectives

Do you want to become a Powerful Speaker? Using my experience as a communication consultant for businesses, organizations, and as a private language coach, I can show you techniques to develop your presentation skills to the next level. Our sessions are based on: Awareness (of the potential available to you), Analysis (of your current verbal and nonverbal skills & formulate personal goals), Action (practice techniques for improved communication competence as a speaker). This is a fun, exciting, engaging course that can change your life!

Special Course Requirements

Required: A folder with pockets, with name on front. Use this folder only for documents due on evenings you present a speech.
You must submit to D2L dropbox a preparation outline with citations before a particular speech (Informative Speeches #2, #3; Persuasive speeches #1, #2) is due, so I can assess it for effectiveness. Your preliminary outline is tantamount to the success of your speech. You may not give your speech until I have evaluated and accepted your outline. On the day of the speech presentation, you will give me a copy of your revised and corrected, typed, preparation outline and references page. The preliminary outline is very important; it gives us an opportunity to discuss and improve your effort before you receive a final grade on the speech. I am interested in doing everything I can to help you develop and succeed as a speaker!

Instructional Methods

After preparatory lectures, discussions, and group communication exercises, the student will produce five organized oral communications on a variety of topics chosen by the student. Class participation includes impromptu speaking exercises, group discussions, self-evaluations, and peer critiques.

Graded Activities

Midterm Examination120 Points12% of grade
Description -
  • Multiple-choice and true-false questions
  • Analysis of an informative speech text
Method of Evaluation -
  • Exam is hand-graded by instructor
  • Correct answers are based on choice of objective responses.
Final Exam120 Points12% of grade
Description -
  • Multiple-choice, true-false, and short answer questions
  • Analysis of a persuasive speech text
Method of Evaluation -
  • Exam is hand-graded by instructor
  • Correct answers for M-C and T-F questions are based on choice of objective responses.
  • Short answers are evaluated according to the accuracy of the writing, the ability to define or explain persuasive terms and concepts.
Informative speech #1: Partner Introduction75 Points7.5% of grade
Description -

Speaker conducts an interview with a partner, takes notes, constructs outline using content from the interview questions, and delivers a 3-5 minute speech about the partner.

Method of Evaluation -

Grading rubric based on the inclusion of necessary elements, as well as the quality of those elements, of effective informative speech construction and delivery.

Informative speech #2: Icebreaker125 Points12.5% of grade
Description -

Speaker brainstorms three main points about his/ her life, constructs a preparation outline, creates speaker delivery notes; rehearses and presents a 5-7 minute speech.

Method of Evaluation -

Grading rubric based on the inclusion of necessary elements, as well as the quality of those elements, of effective informative speech construction and delivery.

Informative speech #3175 Points17.5% of grade
Description -

Informative speech based on topic chosen by speaker.
Speaker narrows topic, researches sources, constructs a preparation outline & reference bibliography page, creates speaker delivery notes; rehearses and presents a 5-7 minute speech.

Method of Evaluation -

Grading rubric based on the inclusion of necessary elements, as well as the quality of those elements, of effective informative speech construction and delivery.

Persuasive speech #1: Audience survey & Oral Strategy report100 Points10% of grade
Description -

Survey based on the persuasive speech claim, to identify type of audience as well as to determine the strategies and pattern for the persuasive speech.
Strategy report is a 6-8 minute oral report on the data revealed in the survey, and how the data supports the choice of strategies and pattern. Report includes time for a question and comment session speaker conducts with audience.

Method of Evaluation -

Grading rubric based on the strength of the survey questions, the relevance of the data generated by the survey, the degree of persuasion identified, the quality of the oral report including delivery elements.

Persuasive speech #2175 Points17.5% of grade
Description -

Persuasive speech based on topic/ claim chosen by speaker.
Speaker determines a persuasive claim, researches evidence as support, constructs a preparation outline & bibliography page, creates speaker delivery notes; rehearses and presents a 7-9 minute speech.

Method of Evaluation -

Grading rubric based on the inclusion of necessary elements, as well as the quality of those elements, of effective persuasive speech construction and delivery.

Peer evaluations50 Points5% of grade
Description -

Each student writes evaluation of two speakers for the informative and persuasive speeches, using an evaluation form given by instructor.

Method of Evaluation -

Quality of evaluation comments will be observed by instructor before completed evaluation form is given to speaker.

Working outline submission60 Points6% of grade
Description -

Required: submission of a working outline for Informative speeches #2 & #3, and a working outline for persuasive speech #2.
Outlines will be submitted to D2L dropbox for my evaluation comments; due dates for submissions are noted in the schedule of activities. LATE outlines will be reviewed for necessary revisions, but late submissions will forfeit all 20 points per outline.

Method of Evaluation -

Student will receive 20 points for each outline submission, points awarded for amount of effort and on basis of submitting within the required time frame as stipulated in the syllabus activity schedule.


Grading Scale

90-100 A
80-89 B
70-79 C
60-69 D
0-59 F

Additional Information / Instructions

Regular attendance is expected of all students. Attendance is one of the most important measures of your interest and desire to do well academically. And when you miss class one week--you miss FOUR HOURS of coursework. Because this is a performance class, you must attend to participate. Your attendance helps the class facilitate better discussions and your fellow students benefit from your ideas and experiences. Unforeseen circumstances occasionally dictate that you must miss class or leave early; please make every effort to discuss such circumstances with me before the absence. Remember that if you are not in class, you are considered absent – regardless of the reason – and that you are still responsible for all in-class assignments. Be sure to sign the roll sheet every class meeting; this is proof of your attendance. Notice the announcements and quotes at the top of the roll sheet. Make the most of your investment – plan to attend class regularly and arrive prepared and ready to play an active role that contributes positively to the class.
Students who need to be absent from presentation sessions must make arrangement with me or forfeit 25 points.

Schedule of Activities and Assignments

Week 1
Intro to course; Outlining; Informative speech #1 : Partner introduction

Introduction to course
Nonverbal delivery techniques practiced
Informative speeches and Outlining explained
Partner Introduction--speech #1


It is beneficial to have read the following pages in your text book before the first class meeting:

  • TAB 1: Chapter 2-pages 1 through 23
  • TAB 6: Chapter 14 ( selecting topic & purpose-pp. 298-309)
  • TAB 6: Chapter 14 (outlining pp.312-313)
  • TAB 3: Chapter 6 (more outlining pp. 128-149)

AFTER FIRST CLASS MEETING: Submit Informative speech #2 outline to D2L Dropbox no later than midnight Wednesday of Week 3.

Week 2
Constructing the Informative speech

Lecture on constructing the Informative speech

  • introductions & conclusions
  • patterns for organizing the speech body
  • how to prepare and use presentational aids
  • types of, and locating, supporting materials
  • using APA or MLA formatting

Research activity in class
Impromptu speeches activity
Choosing topics for Informative speech #3


Read in textbook before week 2 class meeting:

  • TAB 3: Chapter 8 (Intros & conclusions, pp. 173-185)
  • TAB 6: Chapter 14 (introductions / conclusions, pp. 318-319)
  • TAB 3: Chapter 7 (organizing speech body, pp. 155-168)
  • TAB 6: Chapter 14 (organizing speech body, pp. 314-317)
  • TAB 4: Chapter 11 (using presentational aids, pp. 235-264)
  • TAB 2: Chapter 4 (locating support materials pp. 67-49)
  • TAB 2: Chapter 5 (selecting support materials , pp.103-122)
  • TAB 4: Chapter 10 (delivering your speech, pp. 211-228).

BEFORE THIS WEEKS CLASS MEETING: Submit Informative speech #2 outline to D2L Dropbox no later than midnight Wednesday of Week 3.

Week 3
Informative Speech #2 presented; Persuasion lecture; Audience survey

Informative Speech #2 presentations
Persuasion unit introduced

  • elements of persuasion
  • audience survey explained
  • persuasive strategies

Persuasive topics discussed and approved



  • TAB 1: Chapter 2 (Getting to know audience & situation, pp. 25-44)
  • TAB 7: Chapter 15 (Tools for Persuading, pp. 333-344)
  • TAB 7: Chapter 16 (The Persuasive Speech pp. 357-387)

Submit outline for Informative Speech #3 to D2L Dropbox, no later than Sunday of Week 3 before midnight. I will email feedback within an hour, as soon as you post your outline. Then you can revise the outline and begin practicing  the speech EVERY DAY for delivery on Thursday of Week Four.

Week 4
Informative Speech #3 presented; midterm exam review; Persuasive patterns

Informative Speech #3 presentations
Persuasive lecture:

  • persuasive patterns of organization
  • Audience survey construction

Midterm review; text analysis for practice.


1. Submit Audience Survey to D2l dropbox, no later than Tuesday of Week Five. Revise survey if necessary, and print 18 copies to bring to class on Thursday of Week Five.
2. Take midterm True-False/Multiple choice exam located in content on D2L. Print answer sheet, write answers, bring in hard copy to class meeting on Thursday of Week Five.


Midterm exam-Multiple Choice/True-False, posted in content on D2L.
Print answer sheet, write answers using an ink pen, bring in hard copy of answer sheet  to class meeting on Thursday of Week Five.

Week 5
Audience Surveys completed; Strategy report explained; Persuasive speech examples analyzed

Midterm objective exam answer sheet collected & discussed.
Audience Survey due (bring one copy for each student in class, plus one extra for tabulation of data); survey is circulated and completed by class members during first hour).
Explanation of how to construct the written and oral strategy report (which is based on audience survey data).
Persuasive speech pattern examples on Video analyzed
Lecture on Pathos (use of emotion in persuasion)
Video example of pathos: Mary Fisher Speech


Submit to D2L Dropbox, written Strategy Report no later than Tuesday of Week Six. After receiving my feedback, you will revise the strategy report in preparation for presenting the information in the report orally in class on Thursday of Week Six.

Week 6
Persuasive Speech #1: Oral Presentation of Strategy Report data & analysis

Persuasive Speech #1: Oral Strategy Report presented

  • peer questions and suggestions

Review  and analysis of Persuasive Patterns of Organization, video examples
Final exam review


Submit to D2L dropbox--outline and bibliography for Persuasive Speech #2, no later than Wednesday of Week Seven.
After you receive feed back from me, revise the outline and practice every day until you deliver the speech on Thursday of Week Eight.

Week 7
Final Exam; impromptu persuasion exercises;

Class discussion of persuasion elements/ outline/bibliography
Final Exam written in class (bring an ink pen):

  • Chapters 2, 15, 16 , and class notes
  • 10 T-F, M-C questions, short answer questions, persuasive speech text analysis.

Final Exam given: Chapters 2, 15, 16, and class notes. Ten T-F, M-C questions, short answer questions, persuasive speech text analysis.

Week 8
Persuasive #2 presentations

Discuss final exam
Presentations of Persuasive Speech #2


Library Resources

Columbia College Resources - Online databases are available at the Columbia College Stafford Library.  You may access them using your CougarTrack login and password when prompted.

Course Policies and Procedures


Columbia College Policy - Columbia College students are expected to attend all classes and laboratory periods for which they are enrolled.  Students are directly responsible to instructors for class attendance and work missed during an absence for any cause.  If absences jeopardize progress in a course, an instructor may withdraw a student from the course with a grade of "F" or "W" at the discretion of the instructor.  For additional information, see the Columbia College policy on Student Attendance.

Academic Integrity

Columbia College Policy - Columbia College students must fulfill their academic obligations through honest, independent effort.  Dishonesty is considered a serious offense subject to strong disciplinary actions.  Activities which constitute academic dishonesty include plagiarism, unauthorized joint effort on exams or assignments, falsification of forms or records, providing false or misleading information, or aiding another in an act of academic dishonesty.  For more information, see the Columbia College Academic Integrity Policy and Procedures.

Class Conduct and Personal Conduct

Columbia College Policy - Students must conduct themselves so others will not be distracted from the pursuit of learning.  Students may be disciplined for any conduct which constitutes a hazard to the health, safety, or well-being of members of the College community or which is deemed detrimental to the College's interests. Discourteous or unseemly conduct may result in a student being asked to leave the classroom.  For more information, see the Columbia College Student Code of Conduct and Student Behavioral Misconduct Policy and Procedures.

Cancelled Class Make-Up

Columbia College Policy - Classes cancelled because of inclement weather or other reasons must be rescheduled.  For more information, see the Columbia College Inclement Weather Policy.

Make-Up Examinations

Columbia College Policy - Make-up examinations may be authorized for students who miss regularly scheduled examinations due to circumstances beyond their control.  Make-up examinations must be administered as soon as possible after the regularly scheduled examination period and must be administered in a controlled environment.

Campus Policy - Make up examinations are scheduled on designated Saturday mornings 9am in 103 Buchanan. Students must present a picture I.D. in order to be admitted to the testing session. Students must arrange with the instructor to take the exam before or after it is given in class and permission to take a makeup examination (or any graded activity) is granted at the discretion of the instructor.

Adding, Dropping, or Withdrawing from a Course

Columbia College Policy - Students may add a course through Wednesday of the first week of the session and drop a course without academic or financial liability through close of business on Monday of the second week of the session.  Once enrolled, a student is considered a member of that class until he or she officially drops or withdraws in accordance with College policy.  An official drop/withdrawal takes place only when a student has submitted a Drop/Add/Withdrawal form.  A failure to attend class, or advising a fellow student, staff or adjunct faculty member of an intent to withdraw from a class does not constitute official drop/withdrawal.  The drop/add/withdrawal periods begin the same day/date the session starts, not the first day a particular class begins. If a student stops attending a class but does not submit the required Drop/Withdrawal form a grade of "F" will be awarded.  For more information, see the Columbia College Registration Policy and Procedures.

Withdrawal Excused

Columbia College Policy - A student may request an excused withdrawal (WE) under extraordinary circumstances by submitting a Drop/Withdrawal form accompanied by a complete explanation of the circumstances and supporting documentation to the location director.  The WE request must include all classes in which the student is currently enrolled.  The Vice President for Adult Higher Education is the approving authority for all WE requests.  A student who receives approval of their WE request may still be required to return some or all of the federal financial assistance received for the session.  For more information, see the Columbia College Withdrawal Policy.


Columbia College Policy - A student may request that the instructor award a grade of "I" due to extraordinary circumstances (unforeseen or unexpected circumstances beyond the student's control) that prevent a student from completing the requirements of a course by the end of a session.  An "I" will not be given because a student is failing, negligent or not meeting requirements.  If the instructor believes an "I" is appropriate, the instructor will specify the work needed to complete the course and the time allowed to complete the work.  Work missed must be made up within two subsequent sessions unless the instructor specifies an earlier date.  Extensions beyond two sessions must be approved by the Vice President for Adult Higher Education.  If the work is completed during the specified time period, the instructor will change the "I" to the grade earned.  If the work is not completed during the specified time, the instructor may allow the incomplete to remain on the student's permanent record or change it to any other letter grade.  For more information, see the Columbia College Undergraduate Grading Policy.

Grade Appeal

Columbia College Policy - A student may appeal any grade given if it is believed to be in error or in conflict with Columbia College policy and procedures.  The student must state in writing to the location director why the grade awarded is believed to be in error and request a desired remedy.  The faculty member who awarded the grade will be given the opportunity to comment on all student allegations.  If the issue cannot be resolved at the location the appeal will be transmitted through the location director to the Vice President for Adult Higher Education.  A grade appeal must be received for review by the Vice President for Adult Higher Education prior to the end of 60 days from the date the grade was awarded.  For more information, see the Columbia College Undergraduate Grading Policy.


Columbia College Policy - Course prerequisites are established to ensure that a student has adequate academic preparation to succeed in a particular course.  Staff members will attempt to ensure that students meet prerequisite requirements.  However, it is the student's responsibility to closely examine the course descriptions to determine if prerequisites exist and to enroll in courses in the proper sequence.  In some exceptional cases it may be apparent that the student possesses the required skills and knowledge to succeed in a particular course, even though they have not taken the prerequisite course.  In this case the prerequisite course may be waived by the location director.  Waiver of a course as a prerequisite does not remove the requirement to complete the course if it is a requirement for the student's degree program.


Columbia College Policy - The College provides all students access to CougarMail (the official means of e-mail communication for the College), online resources from the Stafford Library, and their Columbia College records (transcripts, grades, student schedules, etc.) through CougarTrack.


Columbia College Policy - The official student email address (also known as CougarMail) will be used for all official correspondence from faculty and staff.  Students are responsible for the information received and are required to monitor their CougarMail account on a regular basis.  Students may forward their CougarMail to another email account but will be held responsible for the information sent over CougarMail, even if there is a problem with the alternate mail service.

Cell Phones

Columbia College Policy - Cell phones can be a distraction to the learning process.  Location directors or course instructors may require that cell phones be turned off or set to vibrate during class periods.  Students requiring special arrangements to receive a cell phone call during class should make prior arrangements with their location director or course instructor.

Bookstore Information

Columbia College Policy - As part of Truition, students will receive their course materials automatically as described below. 

eText Information

If a course uses an eText, (see Textbook information above) the book will be available directly in Desire2Learn (D2L) and through the VitalSource eText reader the Friday before the session begins, if registered for courses prior to that date.  Students will have a VitalSource account created for them using their CougarMail email address.  Upon first login to VitalSource, students may need to verify their account and update their VitalSource password.  More information about how to use the VitalSource platform, including offline access to eTexts, can be found in D2L.  Students that would like to order an optional loose-leaf print-on-demand copy of eligible eTexts can do so through the VitalSource Bookshelf at an additional cost.  Once orders are placed, it can take approximately five to seven business days for students to receive their print-on-demand books.

Physical Course Materials Information

Students enrolled in courses that require physical materials will receive these materials automatically at the address on file with Columbia College.  Delivery date of physical materials is dependent on registration date and shipping location.  Please refer to confirmation emails sent from Ed Map for more details on shipping status.

Returns:  Students who drop a course with physical course materials will be responsible for returning those items to Ed Map within 30 days of receipt of the order.  More specific information on how to do so will be included in the package received from Ed Map.  See here for Ed Map's return policy.  Failure to return physical items from a dropped course will result in a charge to the student account for all unreturned items.

Students who opt-out of having their books provided as part of TruitionSM are responsible for purchasing their own course materials.  Visit for details.


Columbia College Policy - The Family Educational Rights and Privacy Act (FERPA) affords students certain rights with respect to their education records.  For more information, see the Columbia College Family Education Rights and Privacy Policy.

Student Accessibility Resources

Columbia College Policy - Students with documented disabilities who may need academic services for this course are required to register with the office of Student Accessibility Resources.  Until the student has been cleared through this office, accommodations do not have to be granted.  If you are a student who has a documented disability, it is important for you to read the entire syllabus as soon as possible.  The structure or the content of the course may make an accommodation not feasible.  Student Accessibility Resources is located in Student Affairs in AHSC 215 and can be reached by phone at (573) 875-7626.  For more information, see the Columbia College ADA and Section 504 Policy for Students.

Alcohol and Other Drugs: Columbia College Policies & Resources

Columbia College Policy - Columbia College recognizes the negative health effects associated with the use, possession, and distribution of controlled and/or illicit substances, and their detrimental impact on the quality of the educational environment.  Therefore, all members of the College community share in the responsibility of protecting the campus environment by exemplifying high standards of professional and personal conduct.  For more information and resources, see the Columbia College Alcohol and Other Drugs Policy.

Tobacco-Free Policy

Columbia College Policy - The following policy goes into effect on August 21, 2017.  Columbia College values and is concerned for the health and well-being of its students, employees and visitors. The College is committed to providing a healthful and productive educational and employment environment for members of the College community. Consistent with this commitment and in the interest of the general health and welfare of the College community, the College prohibits the use of all tobacco products and related devices on all College property and premises.  For more information, see the Columbia College Tobacco-Free Policy.


Columbia College Policy - Discrimination, harassment, and retaliation on the basis of protected status (see Notice of Non-Discrimination and Equal Opportunity for a definition of "protected status") are strictly prohibited. Persons who engage in such conduct are subject to discipline up to and including termination or dismissal.  For more information, see the Columbia College Non-Discrimination and Equal Opportunity Policy and Complaint Resolution Procedure.

Columbia College Policy Library

Columbia College Policy - The policies set forth in the Online Policy Library are the current official versions of College policies and supersede and replace any other existing or conflicting policies covering the same subject matter.  The Online Policy Library is currently under construction with new policies being added on a frequent basis and the policies currently listed are not comprehensive of every College policy.  Questions regarding the Online Policy Library should be directed to the Office of the General Counsel.  For more information on policies applicable to students, see Student Policies.  For more information on policies applicable to the entire Columbia College community, see College-Wide Policies.

Technical Support

Columbia College Policy - If you have problems accessing the course or posting your assignments, contact your instructor, the Columbia College Technology Solutions Center, or the D2L Helpdesk for assistance.  If you have technical problems with the VitalSource eText reader, please contact VitalSource.  Contact information is also available within the online course environment.

        - Columbia College Technology Solutions Center:, 1-800-231-2391 ext. 4357

        - D2L Helpdesk:, 1-877-325-7778

        - VitalSource:, 1-855-200-4146


Course Evaluations - All students are encouraged to complete the online course evaluations. Students are notified by way of CougarMail when the evaluations are available. The evaluations are used to help instructors improve their teaching techniques. They are reviewed carefully by the Evening Campus Director, Assistant Director, and several AHE Administrators. Student should know that all responses are completely confidential, instructors only view results after grades are posted. Your input is valued and appreciated.

Late graded assignment/activity policy - All graded assignments or activities are due when stated in the syllabus or by the instructor. Graded assignments or activities submitted after the stated due date/time will not receive any credit unless the instructor has specifically stated that full or partial credit may be awarded to late submissions.


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