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Master Syllabus

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Administrative Unit: Business Administration Department
Course Prefix and Number: BUSI 595
Course Title: Strategic Management
Number of:
Credit Hours 3
Lecture Hours 3
Lab Hours 0
Catalog Description:

Culminating experience/capstone course for the Master of Business Administration degree. Requires application of all previous learned educational experiences in accounting, economics, finance, management, and marketing. Extensive use of case analysis and strategic report writing is used to integrate all previous course materials in the analysis and resolution of complex business strategic planning problems. A final grade of “B” or higher must be achieved to satisfy graduation requirements. Prerequisite: Prior completion of at least 30 semester hours in the MBA program.

Prerequisite(s) / Corequisite(s): Prior completion of at least 30 semester hours in the MBA program.
Text(s): Most current editions of the following:

Text #1 is recommended.

Essentials of Strategic Management
By Wheelen, Thomas and David Hunger (Prentice-Hall)
Strategic Management
By Dess, Gregory, G.T. Lumpkin, and Marilyn Taylor (McGraw-Hill)
Crafting and Executing Strategy
By Thompson, Arthur, A.J. Strickland, and John Gamble (McGraw-Hill)
Strategic Management
By Wheelen, Thomas and David Hunger (Prentice Hall)
Course Learning Outcomes
  1. Identify the factors that impact strategic decision-making implementation and evaluation.
  2. Conduct an organizational resource-based situational analysis, including a comprehensive environmental scan.
  3. Develop comprehensive business strategies by identifying strategic options, including a “what-if” scenario analysis to evaluate action alternatives, make strategic decisions, and choose strategic options.
  4. Evaluate corporate competitive positions and develop an understanding of the global marketplace and its impact on strategic analysis.
  5. Evaluate strategic decisions, findings, conclusions, recommendations, and outcomes as demonstrated in effective, professional, and executive style written presentations.
Major Topics/Skills to be Covered:

This course includes a written presentation component.

  • Strategic management process
  • Corporate governance and structure
  • External environmental analysis
  • Internal resource-based analysis
  • Strategic factors analysis (SWOT/TOWS)
  • Generation of strategic alternatives based on resource analysis
  • Evaluation of strategic alternatives and implementation processes
  • Implementation of strategic alternatives
  • Evaluation and monitoring strategic decisions

Material from this course may be tested on the Major Field Test (MFT) administered during the Culminating Experience course for the degree.


Recommended maximum class size for this course: 15

Library Resources:

Online databases are available at the Columbia College Stafford Library.  You may access them using your CougarTrack login and password when prompted.

Prepared by: Tim Ireland Date: August 8, 2015
NOTE: The intention of this master course syllabus is to provide an outline of the contents of this course, as specified by the faculty of Columbia College, regardless of who teaches the course, when it is taught, or where it is taught. Faculty members teaching this course for Columbia College are expected to facilitate learning pursuant to the course learning outcomes and cover the subjects listed in the Major Topics/Skills to be Covered section. However, instructors are also encouraged to cover additional topics of interest so long as those topics are relevant to the course's subject. The master syllabus is, therefore, prescriptive in nature but also allows for a diversity of individual approaches to course material.

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